Attribute of the industrial desinger

개인적인 의견은, 생산자는 이런 자세여야 한다.

Undesigned: The Symbiotic Relationship Of Steve Jobs And Jonathan Ive http://www.npr.org/blogs/alltechconsidered/2010/12/30/132477388/undesigned-the-symbiotic-relationship-of-steve-jobs-and-jonathan-ive
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Robert Brenner, who has since left Apple, hired Ive in 1992. He says Ive is relentless. "You really have to be relentless to get good stuff out in the market and I think that is an attribute of Jonathan," said Brenner. "He was very, very focused on getting it just right." Kahney says Jobs is equally obsessed with details.

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Everything defers to the display, a lot of what we seem to be doing in a product like that is actually getting design out of the way. And I think when forms develp with that sort of reason and thery're not just arbitrary shapes, it feels almost undesigned.

from: Undesigned: The Symbiotic Relationship Of Steve Jobs And Jonathan Ive